Ever dreamt of attending the NCAA Final Four®?! Us too. That’s why we partnered with The Coca-Cola Company to send one winner and their friend to the 2022 NCAA Final Four®–including the flight to get there, a four-night hotel stay, upper level tickets to the Semi Finals and Finals, Hospitality for all sessions of the Final Four, and a Final Four Themed Gift! Yeah, we know it’s a lot.

Now you’re probably wondering how to enter, right? There are a few ways to enter. One way is to purchase any 20-oz Coca-Cola soda beverage, any PowerAde beverage, OR any Kitchen Cravings Fried Chicken using your registered Kwik Rewards account, and earn an entry into the sweepstakes for each eligible item purchased. PLUS, you can earn 10 additional bonus entries if you buy one beverage (either a 20-oz Coca-Cola soda or a PowerAde) AND Kitchen Cravings Fried Chicken within a single transaction with your registered Kwik Rewards account. It’s so easy.

Don’t like any of those? Spending Rewards Points on sweepstakes entries in your account is also an option! Check out the official rules for more info about the sweepstakes. Sweeps ends on 4/5/2021.

See the Official Rules for more info.

Yep, you read that right! The multitude of questions, suggestions, and comments provided via Kwik Trip’s social media channels have finally caused enough commotion. Kwik Trip’s newest launch of merchandise includes specially designed hoodies, crewnecks, and t-shirts created for Kwik Trip admirers of all styles, and are exclusively sold by Kwik Trip, Inc.

 

 

Even though this isn’t the first apparel launch, it will not be the last. These new wardrobe staple products follow the introduction of our branded boxers & briefs, and more “out there” options are sure to follow.

Check out all the brand-new merch at https://www.kwiktripmerch.com. With multiple options, you’re sure to find something to suit your style—but hurry! Limited quantities are available, so order while supplies last!

 

 

 

 

MADISON, Wis. – With two successful collaborations to date, Kwik Trip has once again partnered with Karben4 for the release of the newest limited-edition beer, the peanut butter chocolate stout aptly named Urge Tracker. This offering is inspired by the Nature’s Touch® Urge Tracks, which is a vanilla ice cream packed with chocolate fudge and peanut butter cups, and will be stocked in Kwik Trip and Stop-N-Go stations across Wisconsin starting on Monday, February 8, 2021.

The release of Urge Tracker follows the 2019 release of Glazer Bean, a doughnut and coffee-inspired beer, and Hot Spot Hazy IPA, which hit the shelves in May of 2020.

“We are incredibly grateful to be collaborating with our friends at Kwik Trip again!” said Zak Koga, owner of Karben4. “First, it was a lot of fun!  Our unofficial test is that we have to laugh at ourselves when developing a Kwik Series beer.  Second, chocolate + peanut butter = life.  And third, once again during this pandemic, Kwik Trip has been a wonderful partner to Karben4 and provided us this opportunity to help keep our employees busy and to keep our doors open.”

A unique element of the Urge Tracker beer release is a production technique called nitrogenation, which incorporates nitrogen gas into the beer, creating the creamy finish that the beer was designed to have.

According to Koga, a “hard” pour will be what fully unlocks the taste of Urge Tracker.

“I want to encourage aggressively pouring this beer into a glass for the best experience,” said Koga. “There is no widget in the can to capture the N2 gas and release it with the can opening to automatically produce the creaminess. It is simply mixed in the liquid and stuck in the head space of the can. Nitrogen gas plays well with others, but is a lone wolf in that it does not readily dissolve in liquids (unlike CO2). A rousing pour helps to reintroduce the nitrogen to the beer, creating the opportunity for the super creamy foam.

It does not quite have as much nitrogen as beers such as Guinness or Left Hand Brewing’s Milk Stout, but a milder version of those comparable offerings.

“It is not intended to be a fully nitro-beer but the nitro tilt offers extra creaminess that washes down the beautiful peanut butter cup aroma and flavor,” said Koga. “Let that nitrogen mix and develop before diving in. I can think of at least one ice cream you could enjoy while waiting!”

The Urge Tracker beer is set to be delivered to all Kwik Trip and Stop-N-Go stores located in Wisconsin. Check out the delivery schedule here and visit the Karben4 website for more information.

Which Take Home Meal is your favorite? Is it a classic like the spaghetti and meatballs, or perhaps the new beef and bean burrito?

Whatever Take Home Meal you’re loving right now could win you CASH with our Take Home Meals Sweepstakes! That’s right, with every Take Home Meal purchased through your registered Kwik Rewards account, you’ll earn an entry toward one of five $10,000 prizes over the next five weeks.

It’s really that simple! Purchase a Take Home Meal between Feb. 12, 2021 and March 18, 2021, and you’ll earn an entry into the sweepstakes when you use a registered Kwik Rewards account. You can also spend points on entries within your Kwik Rewards account. Log in to your Kwik Rewards account at www.kwikrewards.com or through the Kwik Rewards app on your iOS or Android mobile device and find the Take Home Meals Sweepstakes under the “Sweepstakes” tab.

There will be five total winners, each winning $10,000. One winner will be selected each week. Click here for official rules.

Dinner is easy with our Take Home Meals – and it could be worth $10,000!

 

ROCHESTER, Minn. – When Lyle Jacobs found out that he was a winner of a Gold Card from the 2020 Kwik Trip Gold Rush competition, he knew exactly who he had to tell first.

The crew at his local Kwik Trip, of course.

Jacobs accrued the eighth-most visits of any Kwik Rewards member this past year, cementing his place within the top 10 and earning the benefits of being a Gold Card holder, which include $1,500 in free fuel and double visits for all of 2021.

After receiving the news that he had indeed won, he had to quickly head over to Store #321 in his home town of Rochester and let the staff know.

“I burst in the door and said, ‘I’m a winner!’” said Jacobs. “These people are like family. They’re all really good people, and I saw them a whole lot.”

Gold Card Winner Lyle Jacobs and his wife, Judy, outside store #321 in Rochester, MN

When Jacobs received the email in November that let him know he was still in the running for the Gold Card, he upped his game – and his level of commitment.

Store #321 opens at 5 a.m. every day, and Jacobs would be sure to make a purchase as close to that as possible, to maximize the number of visits possible. Guests must wait two hours in between visits in order for them to count in the Kwik Rewards app, and Jacobs was very adherent to the policy.

“I would set the alarm, get up and go in at 5:05,” said Jacobs, who is retired. “Then I’d catch the 7 o’clock visit before I would go to the Y or if I had somewhere else to go. I was pretty driven.”

Esabell Fuchs, Assistant Store Leader at #321, said she can’t remember the last day she worked in which she didn’t see Lyle come in to her store.

“We saw him every two hours on the dot,” said Fuchs. “We always look forward to getting to help him.”

Jacobs bought a lot of produce – bananas and oranges as his favorite – as well as eggs, bread, and plenty of car washes. He also brought home meals to his wife Judy on a regular basis.

“The ribs are my favorite, and the meatloaf Take Home Meal is Judy’s favorite,” Jacobs said. “We like the chicken, too. It’s a good addition to the store.”

Jacobs said that he lives about three blocks from his favorite store, and so walking over to the store became part of his daily exercise routine. He made sure to know what time his most recent visit was, and could time his walks so that he was punctual for his next one.

“I would get unhappy if I was a half hour over, but that was kind of my activity – going to Kwik Trip to try to win the Gold Card,” Jacobs said. “I kind of forgot that there was $1,500 of gas involved, but it didn’t matter what the prize was. I just wanted to be a winner.”

Visiting the store as often as he did, Lyle got to know the staff well, including Sam Meeks, who was killed in an auto accident in December. Lyle and Judy went to his memorial service, and released a special balloon in his honor at Mayo High School.

He also noted that the staff at #321 were incredibly supportive after Lyle lost his brother to Covid-19 in early December.

“They got me a sympathy card and they all signed it,” Jacobs said. “It was really heartwarming. If they hadn’t already been considered family then, they really are now.”

Fuchs said that Jacobs is a caring person and the staff was happy to see earn a Gold Card.

“We get the pleasure of seeing him every day,” said Fuchs. “He cares about us and he enjoys seeing us as much as we enjoy seeing him.”

If he and his wife are able to travel this year, Jacobs said he would love to use the free fuel to drive to visit family, in either Oregon or Arizona.

While his day-to-day might not be as structured around visiting Kwik Trips as often as possible, Jacobs said that he’s still stopping in with great frequency.

“I was a dedicated Kwik Trip person, and I still am,” Jacobs said. “I’ve been there three times already today!”

Gold Card winner Lyle Jacobs and the staff at Store #321 in Rochester, MN

 

Gold Card winner Lyle Jacobs making sure his visits look correct with Ferida and Shelly at Store #321 in Rochester, MN

 

Post: Chris Callaway, Marketing

Photo: Hunter Brame, Marketing